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Email
marketing (it's not SPAM) Permission-based email marketing offers many advantages. With an email marketing campaign you can personalize the message, test the offer and the message presentation, test incentives, differentiate messages among different recipient groups, and measure the effect of your email campaign all within the period of a week. While an email marketing campaign is cost-effective and its results are measurable, executing it is not simple. We can help you. You should email only to your in-house opt-in email lists and other lists from respected "opt-in" email list brokers. If you do not have an in-house email list we'll work with you to develop one. Sending unsolicited commercial email is not consistent with good Internet behavior; you don't want to be known as a "spammer.". We have developed an 8-step plan to work with you to create a successful email campaign and to coordinate your email with your website. Please see our Eight steps to a successful email marketing campaign. |
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